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Your website may be your business’ storefront on the internet, but unlike your brick and mortar location, there’s no front door. What I mean by this is that you should expect visitors to land on any page of your website at any time. You may be wondering why that should matter to you. Because ...

One of the simplest ways to tell a story is to use photos. With high-quality pictures, you can help show, rather than tell, what your business or organization does. For example, at Pulse we created the 2016 Annual Report for BangorHousing. We used photos of the children their organization serves ...

With the advent of spring comes the urge to spruce up, tidy, and fix things within throughout the cold winter. You may already be working away at the interior of your store, or meeting with employees about fixing up internal processes to make things run smoother. Your website could also benefit from ...

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Off personalized product recommendations purpose: use data from . Your recent purchases to recommend complementary products and create personalized shopping experiences that encourage additional . Purchases. Content recommendations: recommend products based on ...

Confidence that their emails will reach customers. Pros: . Manages both marketing and transactional emails from a single platform. A scalable solution suitable for . Businesses of all sizes, from start-ups to corporate companies. Robust api integration for developers adding . Email functionality to ...

Emails personalization: to make your customers feel valued. Customize your emails to include the customer's name, relevant product recommendations, and personalized offers. Clear . And engaging ctasuse strong, action-oriented calls to action that direct customers to the next step . (for example ...

Play it safe and simplify your forms as much as possible. Remember that your . Goal should be to make the user feel welcome rather than overwhelming. B. Content and . Design mistake: sending generic, unfocused emails sending the same information to everyone won't get you . Very far. Not every ...

Many digital marketing tools are available to help you build and promote your brand, so it’s essential to choose the right channels for your niche. Consider your target audience and which channels they use the most. Two of the most cost-effective channels you can use to promote your brand are email ...

updates – and more about selling products and connecting with your target customers.
By staying up on the latest social media trends, you can energize your marketing strategy, stand out among your competitors, and connect with your audience.
So, what trends can you expect to see in 2022? Let’s take ...

Creating compelling content for your business can be time-consuming. From boosting your content’s appeal and professionalism to saving you valuable time, hiring a content writer can benefit your brand and help grow your business. If you’re looking for a partner who can help you accomplish these ...