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Picture this: An influencer posts a video on social media raving about your product and encouraging millions of their followers to start buying it.

Sounds like a dream, right? Well, for hair product company Mielle Organics, going viral on social media sparked a firestorm of controversy.

Mielle ...

What we like : Lightning App Designer makes it easy for teams to create custom apps that support unique business needs, which can be used on both the desktop and mobile versions of the CRM.

What it lacks : In keeping with the desktop version, Salesforce’s mobile UI is dated and lacks a modern ...

Data analytics should be a priority for every advertiser, but building an effective and successful analytics team can be challenging. In this article, we share insights from Google’s marketing and analytics leaders, breaking down key principles that companies can use to harness the power of a tech ...

As an account manager, you will be in almost constant contact with the customers on your list. Often that means calling them on the phone, sending them an email, or instant messaging them. The hiring manager will likely ask you which method of contact you prefer when dealing with customers. They ...

TikTok is known as the platform for Gen Z, and the data confirms this. In fact, more than half of Gen Z consumers are on TikTok.
In addition, members of Generation Z say it is the platform they use the most, ahead of Instagram, Snapchat and YouTube.

The phenomenon doesn’t stop there, though ...

PodcastGuests.com is a service that connects podcast hosts who need guests with people who make podcasts and are looking for shows to appear on. This service sent out a survey as part of their weekly email campaign.


What we like . The beauty of their survey is that the questions they chose had 2 ...

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When you build a successful CX, customers remember positive interactions and, as a result, do business with you again, which is the fundamental core of Inbound Marketing .

But how can you provide a pleasant experience that inspires repeat customers? And how do ...

It may sound obvious, but it's worth pointing out: customers don't want to be sold to, they want to be understood. That's why aggressive pitches and cheap tricks fall short with many consumers.
But, if you're a salesperson looking to connect with your customers and build lasting relationships ...

When we think of an advertisement, we think of advertising creativity. A memorable script has the power to make us laugh, cry or even lull us to sleep, as is the case with Sheba ’s relaxing “4AM Stories” campaign .

That power is what makes creativity a crucial pillar of advertising, accounting for ...

Rude customer behavior includes yelling, arguing, and in more extreme cases, threats and humiliation.

Bottom line: While there are ways to calm an angry customer , italy phone number material your support team deserves to be treated with respect. Encourage your reps to speak up if a situation gets ...