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Beware of redirects Although these are accepted, they are only recommended in certain cases, such as when changing domains or websites . However, clicking on a specific link and having it redirect to another link can be grounds for a penalty if it is not justified. Low quality or duplicate content ...

However, it can be detected by seeing the traffic drops, for example, with tools such as Google Analytics. This penalty is not far from what happens every time Google changes its algorithm . This penalty is problematic because Google does not give you information on how to fix the problem, but you ...

Remember that every company and every client is unique, so it is important to adapt this process to the specific needs and characteristics of your market. Maintain open and continuous communication with your clients to continue improving and refining your demo process, thus ensuring constant and ...

Additionally, provide flexible pricing options and implementation timelines that fit their budget and timeline. Importance of buyer persona knowledge and a solid flow of actions , it’s essential to have a thorough understanding of your buyer persona – your ideal customer. Conduct extensive research ...

Build your demo in a progressive manner, starting with basic features and moving towards more advanced functionality. This will help capture the customer's attention and demonstrate the full potential of your software. Once the demo is over, it's essential to keep in touch with the potential ...

Provide educational materials, such as whitepapers, case studies, or research reports, that show how your solution has helped other companies achieve positive results. that allows you to understand their most important needs and customize the demo based on them. Stage 2: Scheduling should be an ...

That is, to show through a video or one-on-one how the tool works to convince potential clients to purchase the product or service . Seeing it with their own eyes will not have the same connotations as if it is explained through images and text. And the experience is much greater in a "1 to 1 demo ...

Therefore, you must take great care of the visual details of both your website and your social networks. A bad first impression can be a lost sales opportunity. Also, keep in mind that branding, that is, this design, will be part of the positioning that potential clients have of you. Define your ...

Spending very little money, you can hire a freelancer to do the work you ask of them. If this is the type of brand you are, it means that you are comfortable, that is, the only way to differentiate yourself is through price. . Handyman : You are currently the only company dedicated to your sector in ...

Speaking of the inner part When we talk about the internal part of branding, we are referring to the values ​​of the company, that is, what it is like, who runs it, what it wants to convey: a young, close, elitist, premium brand, concerned with the environment... The internal part is where we define ...