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Find out if your local area has its own list of participating businesses. Sign up to benefit from advertising in the run-up to the day or be part of a Shop Small map to guide foot traffic to your store on the big day.

You can also connect with other participating businesses ahead of the day to ...

Nostalgia is a powerful emotion. Brands appeal to this emotion to make memorable holiday ads.

This Google campaign features the star of the beloved Home Alone movies. It had instant success with its target audience, many of whom grew up watching Home Alone every Christmas.

The takeaway? Not all ...

ActiveCampaign: best for advanced automation users
Trustpilot rating: 3.1

G2: 4.5

Capterra: 4.6

Automation workflow from Mailchimp alternative, ActiveCampaign.
ActiveCampaign’s email marketing tool is just one feature of its many marketing software capabilities.

ActiveCampaign makes it easy to ...

What makes Close a great Pipedrive alternative
Cold calling assistance. With power and predictive dialers, call coaching, and recording, Close is made for sales teams that rely heavily on calls.
Close GPT. Close’s integration with ChatGPT allows users to access quick AI-generated insights directly ...

Remember; If you cannot meet the expectations of the users, they will not want to receive your emails anymore.

2. Sincerity Brings Trust
Email Addresses That Should Definitely Not Be In Your Email Marketing List

It may be frustrating that your permissioned database that you created for your ...

Thanks to recent developments, we have now been able to add social media feeds to emails. This social media feed updates itself every time users open the email. Inbox technology is improving every day. We will see more of this type of dynamic content in the future.

Adding Social Media to Your ...

who doesn’t enjoy scrolling through their feed and being an active part of their facebook group or circle of friends?

when it comes to using facebook for your business, it’s different.
having a facebook strategy means you need to better design your way of communicating with people.

a facebook ...

Both from the point of view of the “newsworthiness” of a fact or topic, and with regards to the relevance of the topic within the “brand universe”.

A Winning Example of Brand Journalism
Red Bull, the famous energy drink company “that gives you wings,” tells and spreads its brand by focusing on ...

SEO with WordPress
Last but not least: How to do SEO with a WordPress website?

Once you publish your website, how do you get as many people browsing it as possible? Or at least those who are interested in your products or services?

That’s what SEO does: optimizing your website content and pages to ...