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Why I like this email42% of consumers say they’re more likely to buy a product based on a brand s commitment to diversity and inclusion up 17% from last year , so consumers care, now more than ever, that the companies they buy from are committed to social responsibility.Appealing to this consumer ...

State farm: “like a good neighbor, state farm is there.”sourcethe insurance company state farm has a number of taglines, including “get to a better state” and “no one serves you better than state farm.” additionally, the company updated its tagline to “we re here to help life go right.”but state ...