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Discover the 9 must-read Inbound Marketing books for those who are just starting out in this world!
Everyone loves posts. They are quick. Useful. Commentable. Shareable. But at some point we need to read books and dig deeper into some topics. Books are denser, more explanatory and have gone through ...

The parallax effect provides, as one of its main advantages, the creation of images that can be enlarged by combining them with the elements of the company's website and dynamic scrolling effects.
Have you ever heard of the parallax effect ? ​​Well, this visual resource emerged in mid-2011 and has ...

xThe Open Graph is a tool that was developed by Facebook, now Meta, as an essential element to show the structure of content through metadata to an application or platform.
If you've ever wondered how the cards that appear with the title, image, description and URL in YouTube videos, an EDteam blog ...

Investing in the quality of your company's work environment is an increasingly necessary strategy; and by using strategies such as B2E (Business to Employee), it is possible to improve, in addition to productivity, the commitment and satisfaction of your employees.
When we talk about e-commerce ...

Maximizing a company's online sales is possible thanks to many techniques, one of which is cross marketing; a strategy based on the dissemination of complementary products and services to potential customers in order to take advantage of latent business opportunities. Do you want to know more about ...

The media plan is the tool that allows you to organize and combine the different placement platforms for your marketing campaign. Find out more here!
Running successful campaigns has become an increasingly complex task. Good results do not only depend on being on all platforms in a comprehensive way ...

There is a lot of value in creating two-way relationships with your audience. Not only does it allow you to get valuable feedback on your content, but it also makes it easier for you to build stronger, longer-lasting relationships with your current and potential customers.
One of the biggest ...

It is true that the Internet offers many ways to make money, so much so that we see millions of businesses and individuals taking advantage of this opportunity. However, one question arises: what is the best way to do this? In this article we focus on explaining how and why blogs still make money ...

Any business project, whether it is sales, marketing , HR, legal, among others, is based on objectives that must be met to reach a goal, right? However, to achieve them it is necessary to first determine whether they are achievable and, of course, measurable.

The problem of indeterminable or, in ...

Social media has appeared in our lives and has managed to change everything, from the way we interact with others, to our consumer behavior, to our communication channels.

Without a doubt, these platforms are the ones that dictate —and will dictate in the future— the trends of the digital world and ...