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Customer retention is heavily influenced by the after-sales service customers receive. In certain brand interactions, customers feel tricked into thinking a company offers excellent customer service, only to find themselves without help after closing the deal.

This is the opposite of a retention ...

Welcome Blog Customer reviews Franchise networks: the importance of e-reputation
E -reputation allows Internet users to form an image of your franchise network before even visiting your points of sale. Whether it is your products, the friendliness of your staff, your services or even the layout of ...

Welcome Blog Customer reviews Franchise networks: the importance of e-reputation
E -reputation allows Internet users to form an image of your franchise network before even visiting your points of sale. Whether it is your products, the friendliness of your staff, your services or even the layout of ...

Welcome Blog Social and Google Ads Sponsored campaigns: the Digitaleo glossary
Today, sponsored campaigns are necessary for all businesses, regardless of their sector of activity. They will increase your visibility by being present everywhere your customers spend time. Whether on social networks or ...

Have you ever wondered what an Inbound Marketing Analyst does and why they are essential to the success of many companies? Inbound Marketing has established itself as an essential strategy for attracting the right audience, converting them into customers and building loyalty.

The Inbound Marketing ...

When we want to draw conclusions about who buys from us, the most common thing is to start working with the company's internal information . First, we take a list of clients, sort them by purchase volume, and then we review the list. We look at the names, find some surprises in the first names, and ...

This year is shaping up to be the 200d, the digital tsunami that will wash over us on the shores of technology to make our lives a little easier. The incomprehensible will be the everyday, the seeds have been sown so that 2015 will blossom along with the unpredictable economy, in a garden of digital ...

Mikel Lekaroz , CEO of OZ digital and Gerardo Raído , Chief Digital Officer of Datacentric, shared a presentation in the afternoon session of Dataday 2018 to explain the new strategies that are being carried out with Database Marketing within digital B2B environments, which, despite seeming to be ...

As more homeowners seek reliable power backup solutions, the EP Cube Residential Battery system is standing out as a go-to option. Designed to meet the demands of both everyday energy needs and emergency backup, the EP Cube’s modular design and integrated EP Cube Gateway make it an innovative choice ...

The REACH (Registration, Evaluation, Authorization, and Restriction of Chemicals) regulation is a key European Union standard that governs the safe use of chemicals within the EU and has global relevance. It addresses the environmental and health impacts of chemicals, emphasizing safety for both ...