Drive conversions with a strong offer

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To get people to move through your conversion funnel, you need to get them to take action. To get them to act, you need to convince them that the offer you’ve created meets their needs. That offer could be the incentive you offer for people to join your email list, a bonus you offer with a purchase, the sale price of an item, or something else entirely.

Make sure every conversion iran mobile phone numbers database point along your funnel has a solid offer.

You also need to consider the sales copy you use to drive that conversion. Your sales copy needs to hook the reader and make them understand the value of taking action.

Let's look at Lifestraw, for example:

Your sales pages are designed to convert. Here are just a few of the things they try to do to turn a prospect into a customer:

Provide a list of benefits before the buy button.
Shoot the person what they will receive using appropriate images.
Use social proof in the form of ratings
Add your USP: “one purchase = one year of drinking water for one child.”
It’s important to make sure you’re trying to push your audience down the conversion funnel at every touchpoint. That means optimizing your pages and relevant CTAs for conversions.