This will allow for a much more credible

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Work with niche micro-influencers who specialize in your sector. Choose influencers who truly connect with your audience and share your brand values . Avoid one-off collaborations. Look for a long-term relationship . promotion of your brand and product. COLLABORATION ON TIKTOK BETWEEN. Presence on social networks: TikTok and Instagram. To connect with Generation Z, it is essential that your brand has a presence where these users move.


Instagram and TikTok are their favorite social networks. And we italy mobile phone numbers database have already mentioned that their use is not just a matter of entertainment, but as a source of information, inspiration and purchase . The type of format they offer when consuming video content , such as Stories and Reels, fast and direct , make them the ideal platforms to interact with this audience. Keys to connecting with generation Z Get on the trends.


They are a great way to reach your audience and increase your visibility. To do this, add your brand to challenges and use popular hashtags . Here you can also bet on launching your own challenges, to encourage user-generated content around your brand and generate engagement . Be consistent. The ephemeral and viral nature of TikTok and Instagram (and their algorithm) requires an active presence to maintain interest and interaction with your community.