Download the guide to setting marketing goals

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There is no certainty whether the right actions are being taken, in the right channel, for the right target group or at the right time.
Cause-and-effect relationships are lacking and it is difficult to prioritize tasks, which causes the work to lose focus.
Instead of looking at the big picture, we get stuck looking at the details
Are we measuring the wrong things, or maybe the right things, but in the wrong way?
In the worst case, the guidance of the outsourced marketing partner remains at a very superficial level and we are in a situation where neither party is satisfied.
The strategic MVG model and tactical MRACE® are a pair designed to work most effectively together. Goals stay aligned and tracking their achievement is easy, especially with our MRACE® Dashboard.


Justifying marketing decisions with MRACE® Dashboard: how to make reporting results to management easier
The visual marketing dashboard gives you an overview of your marketing activities and their results at a glance.

Once all the groundwork has been done and marketing is implemented according to our model across different channels, the MRACE® Dashboard is a marketing decision-maker's dream tool for verifying the results we have achieved for you with our MVG-MRACE® model.

MRACE® Dashboard provides accurate information lithuania phone data about the profitability of your various marketing channels and your entire online service, and the roles of different channels in your customer's fragmented purchasing process.

Marketing activities are visually displayed on a dashboard based on our tactical MRACE® model, which facilitates marketing management and decision-making, as well as reporting and budgeting. With the MRACE® Dashboard, you can guide both marketing and business development activities and base your decisions on data, not guesswork.

With MRACE® Dashboard you will be more successful in, among other things:
You identify and utilize the roles of marketing channels in your customer's purchase journey.
Each marketing channel has its own role in the customer journey. With MRACE® Dashboard, you know which channels are delivering the best results at each stage of the journey, so you can focus on the channels that matter most to your customers.