Many companies still do not monitor the performance of their websites

[bitheerani93]

The vast majority of companies do not frequently monitor the performance of their websites, which negatively affects customer satisfaction rates and online sales conversion, as well as resulting in low traffic.

According to a survey conducted outside Brazil by Micro Focus, 80% of respondents reported that they do not always resolve website-related problems before a customer complains about a page. In Brazil, the figure reaches around 87%, according to executives who do not resolve potential problems proactively. For 72% of respondents, they do not always receive an automatic warning signal of a possible problem on the website, whether related to slowness or the website itself being offline, for example.

Another factor to be highlighted in the research is that 79% of spain whatsapp list technology (IT) managers are aware that some events increase traffic on websites, especially in advertising campaigns, seasonal dates and holidays. However, 44% do not perform the appropriate website performance simulation to assess whether the computing platform will support peaks in simultaneous access.

The study concludes that 69% of IT team managers do not have access to or are not involved in the company's marketing plan, which makes it difficult to plan and test website performance in advance to support campaigns or actions that increase online traffic. What is even worse is that 73% of them stated that they are not always informed of specific launches before they are even published.