Invest in customer service Speed and agility aren’t

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Digital advertising With Marketing Cloud, the Fever can precisely target their digital advertising, ensuring their messages reach the right fans. The Fever strategically direct their digital ads to specific fan segments, honing in on criteria such as location, age, gender, and interests. This precision ensures their ads are viewed by those most likely to engage. For example, an ad for an away game in Chicago could be tailored to reach fans in that city.


(Back to top) Take a deeper look hourglass showing in-office and remote workers. How kenya phone number data AI Agents Connect Remote and In-Office Workers Photo of a cameraman working during a college basketball game / sports marketing 3 Things All Marketers Can Learn From Sports Marketing Productivity icons like email and chat on an illustration of a laptop with a blue background How Marketers Can Use Generative AI To Connect With Customers Illustration on a light blue background of a man, sitting on a dark blue envelope, sending an email to a woman, sitting on a yellow envelope / email marketing Take a Free Tour of Marketing Cloud 2.

just good traits for the basketball court — they’re vital to customer service and improve the fan experience. Using Service Cloud and Sales Cloud, the Fever meticulously track customer interactions and preferences, ensuring that fan inquiries are met with swiftness and efficacy, which is vital when lead generation has increased 46x compared to last season. Service Cloud is a complete platform that connects service to sales, marketing, commerce, and IT.