Using a sporting analogy, positive SEO is training hard until you can beat your rival. Negative SEO, on the other hand, is injuring your rival so that he or she does not participate.
Nowadays, there are various ways to position a argentina phone numbers website to gain the greatest possible notoriety so that the business is financially viable. One of them is Black Hat, a term that is related to unethical techniques to grow on the Internet.
Negative SEO is part of black hat and is responsible for removing competitors from the top positions in search engines that have dethroned them for different reasons. Generally, SEO agencies do this when they do not have the capacity to overcome them organically, and they resort to these methods.
It began to be used several years ago, although at that time the current Google regulations did not exist, so whoever was stronger and had a much more aggressive strategy won , regardless of their ethics.
Google later became aware of these practices and gradually changed its rules, beginning to heavily penalize those who practiced these techniques. Negative SEO is frowned upon on the Internet, but it is known that it is still widely used.
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