You don't need thousands of members to do email marketing. Email marketing has been proven to help membership websites quickly grow their membership base. In this article, you'll learn how to use email marketing to generate new leads for your membership site.
Por qué debe utilizar el marketing por correo electrónico
Despite the seeming omnipresence of social media, email remains one of the most widely used and effective methods for generating leads and converting them into customers. Consider these numbers:
More than 80% of small and list of bahrain consumer email medium-sized businesses use email to attract and retain customers
86% of professionals prefer email as a means of business communication
El correo electrónico es el principal método de generación de leads para 89% de los profesionales del marketing
Email marketing has an average return of $44 for every dollar spent
Email isn't going away. It would be a mistake not to take advantage of a medium that produces such a high return on investment.
However, it's not enough to just start sending emails. You need to develop an email marketing campaign for your membership site that increases brand awareness, keeps prospects in your sales funnel, drives conversions, and increases the number of site members .
In this email marketing guide for affiliate sites, we'll look at how to do just that. We'll go over the type of email sequences you should create, and the campaigns you should use.
Email Drip Campaigns for Affiliate Sites
Drip campaigns are a series of automated emails sent to subscribers. These campaigns are usually launched as a result of an action by a subscriber. For example, a new subscriber to your list receives a series of welcome emails. A person who hasn't opened your emails for a month or more might receive a different series of emails.
