The best email subject lines are

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Subject of the personalized message Otherwise, appeal to vanity. Tell your prospect how they'll look more beautiful, athletic, attractive, or seductive by following your advice and opening the email. Here's an example from fitness instructor and personal trainer Alexander JA Cortes. Personalized email subject Image from Gmail 8. Purpose of the beginning of the article As mentioned above, storytelling can be captivating in marketing copywriting . Use the subject line as the hook for your story, then follow up with the rest of your email body copy . 9. Subject of the emergency message Creating a sense of urgency or time sensitivity can motivate email recipients to act quickly.

Phrases like "Limited-time offer" or "Only a few spots left!" encourage immediate action to avoid missing out on an offer. Subject lines that create a sense of urgency often include time-sensitive terms or limited-time overseas data offers. By creating a sense of scarcity, urgency promotes quick decision-making and encourages the recipient to open the email. 10. Personalized objectthose that speak directly to the recipient. You can add a personal touch to your email by using the recipient's name or referencing their previous purchases and browsing history. This makes it much more relevant.

Here are some examples of personalized subject lines that can significantly increase open rates: Kate, your personalized travel itinerary awaits! Based on your last purchase, you'll love this... We miss you, [Name]! Come back soon! Adding personalized details makes your subject lines more intimate while showing that you value your recipients as individuals. 11. Subject line of the numbered list Using numbers in newsletter subject lines can grab attention and indicate that your emails contain concise, actionable information. There's a reason lists are popular. They are easy to digest and suggest that the content is valuable.