Grab attention with visual content

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Don't be afraid to liven up your email with high-quality, relevant images or videos. They will grab attention and make users think more about the content.

Beware of responsive display
Your emails should always be optimized for mobile home owner data devices, as mobile phones are used to read emails in more than fifty percent of cases.

Call to action
Each of your emails should include a call to action, such as contacting the broker via a form, requesting a consultation, or the option to schedule a property tour.

Don't forget your contact details
The email should also include contact information, such as your phone number, email address, website address, social media address, and possibly the address of a brick-and-mortar branch.

Take care of your clients
Are you providing information that is really important, but you haven't received any feedback? Are you offering a property to a client, but they haven't booked a viewing or contacted you in any way? Don't be afraid to reach out to them again within the next 14 days to make sure they received your email.

Analyze and evaluate
Use emailing tools to evaluate the success of individual emails, including open rates, click-through rates, and unsubscribe rates, and adjust your strategy based on the information you find.