SERPs by location

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Another factor is the location or IP address from which you're Googling. Google knows whether you searched in Bremen, Berlin, or Buxtehude—and also which part of town you're in.Yes, you can disable these factors via incognito mode and the search options. But let's be honest – what Google user who isn't involved in online marketing and SEO does that? Very few! It would also be detrimental to everyday search queries.

Try it out and just type "pizza delivery" into Google Search or south korea cell phone number list Google Maps. You'll get search results for pizza delivery services and Italian restaurants in your immediate area, without having to specify your city.

The same applies, of course, to all shops, restaurants, places, and services offered in a location or region. So you can see how relevant local SEO is!
Monitor local rankings with XOVIXOVI has long offered the option to measure local differences in search results in its monitoring tool. You can use the monitoring tool to monitor keywords to see which results are displayed locally in each city. XOVI offers a wide range of different cities for this purpose.

Creating keywords for local search is easy. Here's how:

1. Create a project
With a project, you can utilize all the features of the XOVI Suite and effectively manage your SEO. This includes monitoring your rankings for relevant keywords. Creating a project is very easy, but we also have an article on how to create a project step by step .

Here you can enter your most important keywords and select the search engine and city for which you want to monitor your local rankings.