It is important to understand the total cost of investment in this medium, and to compare costs between providers without forgetting the internal cost. A cheaper provider that requires more time from internal staff because it does not have integrations or automated reports, could actually be more expensive for the company than a more expensive but more complete buy telemarketing data provider. Therefore, we recommend that you at least take the following into account:
Rate per message: Most providers have different packages or pricing based on volume. Compare providers based on your 12- or 24-month estimate to get something realistic.
Additional charges: Some providers charge for platform customization, system development, or for giving you a dedicated number or mask. Check that all costs are included according to the scope with which you will compare your providers.
Internal costs: Don't forget about internal costs. Which people will be in charge of the platform and which departments they are from, how many hours per month they will have to dedicate to it and how much does this cost?
Financial costs: does the supplier give you credit or ask for prepayment? How does that affect/benefit your cash flows?
With all the variables taken into account, we are now in a position to choose the most suitable tool. If you want to know who the providers of this service are in Mexico.