Source: mcusercontent.com Source: mcusercontent.com A recent result of this increased awareness is the increasing popularity of creating video content for better reach. In fact, it’s become so popular that 70% of B2B marketers claim that content creation is their biggest investment for 2021. What’s more, marketers’ newfound faith in video content is reflected in a SEMrush study finding that visual content is a key part of top-performing posts.
Videos have also been shown to be more likely to belize telephone number data trigger an emotional response, with posts without a single video getting 92% less traffic than posts that do. Therefore, it’s imperative that you focus on creating more video content to drive more engagement. To do this, you can use any video cms platform to easily create and manage your content. To make the most of this trend, you'll want to make sure your video and image SEO campaigns are complete with: All images have alternative text in their descriptions Add images to your sitemap to develop a custom visual sitemap Name your image file to include at least one target SEO keyword Use high quality videos, preferably HD Moreover, institutionalizing yourself will be very beneficial for you.
Google Lens, especially if you have an e-commerce business. If you play your SEO cards right, you will be able to get more traffic when buyers search for products with images. 4. Real-Time Data-Driven Triggers for Lead Generation The involvement of behavioral data and user behavior analysis will increase in 2022. As buyer journeys become increasingly complex, the number of conversations and data points to analyze buyer behavior will also increase.
However, while real-time, data-driven marketing has many purported benefits, it will require a new perspective and body of knowledge. According to a study by Media Mathematics, 53% of marketers revealed that their desire to become more customer-centric is the top driver behind their increased investment in data-driven marketing. Moreover, eMarketer also found that 90.7% of advertisers in the US segment their user data to collect useful information and target customers better with the help of it.
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