Cross-device remarketing makes brand advertising a constant presence in daily movie watching

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Cross-device remarketing of video ads is the best way to penetrate into consumers’ daily movie-watching routine! Audio-visual advertising can not only attract audiences on big screens (especially CTV), but can also use AI technology for precise delivery across devices and platforms. After the audience watches the audio-visual advertisement, AI can tailor the advertising content according to their preferences and viewing habits, and deliver it across devices to CTV, mobile phones, tablets, laptops and other electronic devices where the audience watches movies, so that the brand information can be seamlessly integrated into the audience's mind. Achieve all-round coverage for your movie-watching journey.

For example, if your marketing goal is to attract families who are interested in traveling to Japan, when viewers are watching popular Japanese animations on connected TVs at home, you can brazil whatsapp number data 5 million place relevant "Japan Travel Guide" audio-visual ads introducing attractions, such as Hokkaido's Beautiful views, Tokyo’s popular attractions, and more. Then, when these viewers use their mobile phones or tablets, they will see more specific travel itinerary recommendations or special offers, motivating them to place travel orders immediately across devices.

Overlay audio-visual advertising creativity to deliver highly interactive travel advertising supported by accurate data
In 2024, YouTube saw the proportion of people interacting with QRcodes on CTV devices double . Utilizing this interactive data for cross-channel customized remarketing can achieve the ubiquitous trend effect of your brand advertising, maintain audience share of your brand and interest in travel destinations, and thereby increase the conversion rate.

Take Appier's exclusive L-shaped frame interactive advertisement as an example. This innovative advertising format can significantly increase the interaction rate between viewers and advertisements, and effectively deepen the marketing funnel.



Appier has the most complete OTT video advertising traffic, and combines AI cross-device technology, novel interactive forms and precise data analysis to help hoteliers guide audiences to choose the tourist attractions they are most interested in and further deepen their understanding of the brand. Interest and recognition. In the next article, we will continue to introduce the business strategy of highly interactive advertising, and reveal how to use SuperLike advertising interaction to create instant excitement, prepare your brand in advance for the tourist season, and win business opportunities!