The problem of indeterminable or, in some cases, unattainable objectives is not exclusive to your company - if you are going through it - and, to solve this problem, there is no better solution than relying on SMART objectives.
Want to know what they're all about? Keep reading!
What are SMART goals?
SMART or "intelligent" objectives are a methodology that albania email list 215428 contact leads prioritizes the determination of team goals based on strategically chosen objectives that are achievable by the organization.
In other words, they identify those essential points for the group's advancement based on specific conditions that can serve as a growth map for the company.
SMART is an acronym for Specific , Measurable , Attaible , Relevant , and Timely .
What this means is that SMART objectives seek to select business objectives that are:
Specific : that are directed towards a particular area or task.
Measurable : based on company KPIs that serve to measure efficiency and improve decision-making.
Achievable : thinking about the current situation of the organization to ensure a high probability of success.
Relevant : that is, they are of real interest to the company and guide it towards greater growth and evolution.
On time : with an expiration date.
What are SMART goals for?
The methodology is capable of guiding an organization towards various benefits such as:
Improve business vision
Recognizing the strengths, weaknesses and, in general, the reality of a business allows for making correct and contextualized decisions to optimize each area.
By setting smart goals instead of just determining some targets without much information about whether they are achievable or not, you will have in your hands a map based on a broad and detailed perspective of the elements, resources and actions necessary to reach them.
Prioritize the important over the urgent
Many companies we see out there base their day-to-day operations on "putting out fires" that occur in their processes. These organizations, by occupying a significant part of their resources in urgent tasks, forget to invest in what will make them grow instead of sustain themselves.
SMART objectives, in this sense, help to identify the initiatives that need to be carried out, how and for what purpose.
Thanks to this, a manager or decision-maker will be able to focus their actions on the things that will bring results, avoiding daily distractions that cause a waste of resources that lead nowhere except failure.
