Featured Snippets, or “position zero”
Posted: Tue Dec 17, 2024 6:12 am
Featured Snippets are often called “position zero” because they appear before the first organic search result. This allows them to gain user attention and can drive significantly more traffic to a website.
In practice, this means that even if your site isn't ranked first telegram free number iraq in search results, getting a featured snippet can bring you more traffic and potential customers.
Check the effectiveness of your website for free >>>
Types of Featured Snippets
There are several types of featured snippets that can be found in Google search results. The most popular ones include answers to questions (e.g., “how to…”), definitions of terms, tables, lists of steps, and information about products or services. Each of these types can be used by entrepreneurs to promote their business and increase their visibility online.
Also read: SEO in the "time of plague", or 5 tips on why website optimization is so important
Example
How to optimize your page for Featured Snippets?
To earn a featured snippet, you need to optimize your page properly. Here are some tips to help you with that.
Content structure
Google values clarity and ease of assimilation of information. Therefore, it is worth ensuring that the content on your site is clear and well-organized. Use headings (H2, H3) to divide the text into sections and use short paragraphs and sentences. In the case of lists of steps or instructions, it is worth using bullet formatting or numbering.
Answers to questions
If you want to get a highlighted piece in the form of an answer to a question, try to provide a clear, specific, and concise answer to the question asked. It's best to place it at the beginning of the article or section, and then expand on the topic later in the text.
In practice, this means that even if your site isn't ranked first telegram free number iraq in search results, getting a featured snippet can bring you more traffic and potential customers.
Check the effectiveness of your website for free >>>
Types of Featured Snippets
There are several types of featured snippets that can be found in Google search results. The most popular ones include answers to questions (e.g., “how to…”), definitions of terms, tables, lists of steps, and information about products or services. Each of these types can be used by entrepreneurs to promote their business and increase their visibility online.
Also read: SEO in the "time of plague", or 5 tips on why website optimization is so important
Example
How to optimize your page for Featured Snippets?
To earn a featured snippet, you need to optimize your page properly. Here are some tips to help you with that.
Content structure
Google values clarity and ease of assimilation of information. Therefore, it is worth ensuring that the content on your site is clear and well-organized. Use headings (H2, H3) to divide the text into sections and use short paragraphs and sentences. In the case of lists of steps or instructions, it is worth using bullet formatting or numbering.
Answers to questions
If you want to get a highlighted piece in the form of an answer to a question, try to provide a clear, specific, and concise answer to the question asked. It's best to place it at the beginning of the article or section, and then expand on the topic later in the text.