The future of deep links after the deprecation of Firebase dynamic links

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Mitu6666
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Joined: Wed Dec 18, 2024 3:11 am

The future of deep links after the deprecation of Firebase dynamic links

Post by Mitu6666 »

Google recently announced the discontinuation of Firebase Dynamic Links (FBDL) . Therefore, marketers must now look for a deep linking tool that allows them to maintain their current strategic focus, meet user experience needs, and continue to grow without interruptions, in a simple way. At Adjust, we have exactly what they need.

Adjust’s tool enables marketers to maintain their deep linking capabilities and continue to improve user experiences by driving users directly to the content they want to see. Advertisers can leverage granular insights into user acquisition, engagement, and retention when running campaigns across multiple mediums, including mobile, push notifications, social, email, referrals, CTV, and more, thereby improving performance across their entire marketing funnel.

With Adjust, marketers canada business fax list can navigate this transition with confidence and without disruption to performance.

How Adjust covers your deep linking needs
The good news is that by transitioning to Adjust, marketers who want to continue their deep linking efforts and achieve greater levels of success can access a host of additional benefits. Our deep linking tool allows you to create engaging experiences that maximize your app’s performance by sending users directly to the advertised content. Adjust also supports deferred deep linking, ensuring a seamless experience even if the user doesn’t have the app installed. The initial link takes the user to the desired page, even if they first have to click, install, and open the app.

In addition to guiding users to specific content within the app, apps currently working with Adjust can use links to drive (re)engagement, attribute installs from QR codes, and gain more granular insights with CTV attribution. Another benefit is that by switching from Firebase dynamic links to Adjust, all information is brought together in one platform, further reducing the time spent switching between tools and encouraging the use of a centralized, less complex technology stack to make faster, smarter decisions.

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Adjust deep links allow you to do the following:

Use your links on your owned and acquired channels, as well as those of advertising networks. To avoid duplications, Adjust only imports the first instance of each combination, meaning any duplicate values ​​that appear are ignored.
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