Real visits complemented by virtual technology
Posted: Sat Dec 28, 2024 8:20 am
Augmented reality, virtual reality, 360º videos and other audiovisual elements have been analysed in this study. The aim is to analyse how the viewer can immerse themselves in the artistic world and live a more complete experience both during a real visit and a virtual visit to a museum. The UOC thus compares the effects of each on the visitor's final experience.
"These types of technologies are designed to list of us cell phone numbers visualise and interact with different computer-generated objects superimposed on the real world, which allows us to analyse certain cognitive processes and behaviours that occur in visitors," says Álvaro Pastor, a UOC associate professor who is researching this area in his doctoral thesis project.
The researchers have implemented their own systems and models designed specifically for this research. “In this study we use virtual reality and augmented reality. These are our own developments specific to the project.
In programmatic buying, using pre-bid filters ensures that brands only pay for quality and suitable impressions, saving them some of their media spend. It also ensures that buyers don’t bid on impressions that would otherwise be wasted due to brand safety concerns. Additionally, when pre-bid filters are applied, the brand suitability analysis of campaigns occurs in the DSP before bidding, thus preventing brands from buying impressions that are not suitable for them. suitable both for capturing reality in 360 video and for restoring it later on a helmet ,” explains the doctoral student, who points out that an augmented reality application has also been implemented for the on-site tour .
"These types of technologies are designed to list of us cell phone numbers visualise and interact with different computer-generated objects superimposed on the real world, which allows us to analyse certain cognitive processes and behaviours that occur in visitors," says Álvaro Pastor, a UOC associate professor who is researching this area in his doctoral thesis project.
The researchers have implemented their own systems and models designed specifically for this research. “In this study we use virtual reality and augmented reality. These are our own developments specific to the project.
In programmatic buying, using pre-bid filters ensures that brands only pay for quality and suitable impressions, saving them some of their media spend. It also ensures that buyers don’t bid on impressions that would otherwise be wasted due to brand safety concerns. Additionally, when pre-bid filters are applied, the brand suitability analysis of campaigns occurs in the DSP before bidding, thus preventing brands from buying impressions that are not suitable for them. suitable both for capturing reality in 360 video and for restoring it later on a helmet ,” explains the doctoral student, who points out that an augmented reality application has also been implemented for the on-site tour .