What does this mean for your website?
Posted: Mon Jan 06, 2025 3:51 am
As mentioned, the update initially only affects English-language searches, so you don't have to worry about a short-term downgrade. Nevertheless, you should carefully check the content of your website and analyze whether there is any content on the page that does not offer your users any compelling added value. You should also check this regardless of the latest update, as it is already known that satisfying user intent is one of the most important ranking factors of all and that pure "SEO content" hardly promises any success anymore.
We therefore recommend that you carefully analyze your domain and guatemala phone numbers record the current status of each page in a content overview. You can answer the following questions for each page:
Does the site offer real added value for your customers
Do visitors then have to visit another page to understand your offer or service?
Do users have to research further to get their search query answered?
In addition to the questions for the specific pages, it is also very important that you know your target group - because this is the only way to find out for whom and in what way you should prepare your content. By the way: Here on our blog you can find out more about target group analysis and the creation of buyer personas .
Content hygiene will therefore play a more important role in the future than it already does. Website operators should avoid their hero content not being able to reach its full potential and not performing as it deserves due to outdated, irrelevant and weak content on the domain.
We therefore recommend that you carefully analyze your domain and guatemala phone numbers record the current status of each page in a content overview. You can answer the following questions for each page:
Does the site offer real added value for your customers
Do visitors then have to visit another page to understand your offer or service?
Do users have to research further to get their search query answered?
In addition to the questions for the specific pages, it is also very important that you know your target group - because this is the only way to find out for whom and in what way you should prepare your content. By the way: Here on our blog you can find out more about target group analysis and the creation of buyer personas .
Content hygiene will therefore play a more important role in the future than it already does. Website operators should avoid their hero content not being able to reach its full potential and not performing as it deserves due to outdated, irrelevant and weak content on the domain.