Popular mistakes in website promotion
Posted: Wed Dec 04, 2024 4:49 am
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In order to increase sales, you need to advertise your services. We haven't revealed America to you, but practice shows how often businessmen invest money in SEO promotion, but the site is not promoted in Google, sales do not grow. In this article, we will tell you why you need to either be patient or change a specialist.
Look for the problem in yourself
As harsh as it may sound, there is some truth to this statement. If your site is a few weeks to a few months old, you are expecting SEO results in vain.Website promotion seo- the process is methodical chinese overseas australia phone number list and constant. In order to promote a new site, you need at least six months. The reason is that the new site has practically no external link mass, as well as activity in social networks. Be patient and work actively.
Internal optimization errors
Problems with website promotion are often related tointernal optimization:
Want TOP positions? You should first collect the semantic core
The site may be poorly promoted due to incorrect selection of keywords. If your SEO specialist first receives the article and then implements the keywords into it, it's time to say goodbye to him.
The strategy is tocollect semantic corebased on the site's subject matter, popular queries. Then distribute them across the site's pages and write texts.
Popular mistakes in website promotion
Overspam
Promotion errors are related to keyword spamming in texts. In pursuit of high positions, SEO specialists can overdo it, for which Google excludes such pages from indexing.
Maintain a balance of keywords in the text - 1 keyword per 500 characters of text. Also remove bold formatting for them.
Errors in tags
You've probably heard about working with tags and their importance. The site does not grow if there are such errors:
Title without key
the main keyword is only in the Title
there is no direct entry of keys in the text
missing h1-h4 headings with keys
there are no key queries in the image tags (ALT, Title)
Interlinking errors
Before we get to link promotion errors, it’s worth mentioning errors with internal linking:
a large number of links to the main page of the site
the link on the page redirects to itself
Black promotion - fast and punishable
As we have already mentioned, there are no quick results fromSEOno need to wait. This is a methodical process. Some “specialists” use the method of hidden text and links on pages in order to quickly satisfy customer requests. Users do not see this, but search engines index them perfectly. The problem is that the number of hidden texts can exceed the norm, and the site will be banned. We recommend avoiding this mistake in website promotion.
External website optimization errors
The more sites link to your site, the better its promotion is. However, you need to remember about the quality of links. Search engines can recognize the artificial growth of low-quality links. This leads to filters and lower ranking.
Problems are not only in SEO
So you are promoting a website, doing everything right, but you continue to ask yourself the question “why isn’t the website being promoted?”
The position in the search also depends onwebsite usability. Your task is to ensure a comfortable stay for the visitor on the site and quick access to the necessary information. If this is not observed, search robots will not bring the site to the TOP.
Why isn't the site's traffic growing? It might be because of poorly written code:
the site must be responsively displayed on any screen and in any browser
Errors in HTML code lead to problems with site indexing
pay attention to the site loading speed - a low indicator prevents high ranking
If your site is not promoted in Yandex or Google, it means that either your expectations are too high, or the SEO specialist is making mistakes. Now you have a powerful tool for assessing the situation - improve your positions:)
And if you want to answer the question “Why is the site not being promoted?” and hand the matter over to reliable specialists, contact Artjoker. Before starting optimization, we conductsearch audit, which identifies the problems of the site and only then promotion begins.
In order to increase sales, you need to advertise your services. We haven't revealed America to you, but practice shows how often businessmen invest money in SEO promotion, but the site is not promoted in Google, sales do not grow. In this article, we will tell you why you need to either be patient or change a specialist.
Look for the problem in yourself
As harsh as it may sound, there is some truth to this statement. If your site is a few weeks to a few months old, you are expecting SEO results in vain.Website promotion seo- the process is methodical chinese overseas australia phone number list and constant. In order to promote a new site, you need at least six months. The reason is that the new site has practically no external link mass, as well as activity in social networks. Be patient and work actively.
Internal optimization errors
Problems with website promotion are often related tointernal optimization:
Want TOP positions? You should first collect the semantic core
The site may be poorly promoted due to incorrect selection of keywords. If your SEO specialist first receives the article and then implements the keywords into it, it's time to say goodbye to him.
The strategy is tocollect semantic corebased on the site's subject matter, popular queries. Then distribute them across the site's pages and write texts.
Popular mistakes in website promotion
Overspam
Promotion errors are related to keyword spamming in texts. In pursuit of high positions, SEO specialists can overdo it, for which Google excludes such pages from indexing.
Maintain a balance of keywords in the text - 1 keyword per 500 characters of text. Also remove bold formatting for them.
Errors in tags
You've probably heard about working with tags and their importance. The site does not grow if there are such errors:
Title without key
the main keyword is only in the Title
there is no direct entry of keys in the text
missing h1-h4 headings with keys
there are no key queries in the image tags (ALT, Title)
Interlinking errors
Before we get to link promotion errors, it’s worth mentioning errors with internal linking:
a large number of links to the main page of the site
the link on the page redirects to itself
Black promotion - fast and punishable
As we have already mentioned, there are no quick results fromSEOno need to wait. This is a methodical process. Some “specialists” use the method of hidden text and links on pages in order to quickly satisfy customer requests. Users do not see this, but search engines index them perfectly. The problem is that the number of hidden texts can exceed the norm, and the site will be banned. We recommend avoiding this mistake in website promotion.
External website optimization errors
The more sites link to your site, the better its promotion is. However, you need to remember about the quality of links. Search engines can recognize the artificial growth of low-quality links. This leads to filters and lower ranking.
Problems are not only in SEO
So you are promoting a website, doing everything right, but you continue to ask yourself the question “why isn’t the website being promoted?”
The position in the search also depends onwebsite usability. Your task is to ensure a comfortable stay for the visitor on the site and quick access to the necessary information. If this is not observed, search robots will not bring the site to the TOP.
Why isn't the site's traffic growing? It might be because of poorly written code:
the site must be responsively displayed on any screen and in any browser
Errors in HTML code lead to problems with site indexing
pay attention to the site loading speed - a low indicator prevents high ranking
If your site is not promoted in Yandex or Google, it means that either your expectations are too high, or the SEO specialist is making mistakes. Now you have a powerful tool for assessing the situation - improve your positions:)
And if you want to answer the question “Why is the site not being promoted?” and hand the matter over to reliable specialists, contact Artjoker. Before starting optimization, we conductsearch audit, which identifies the problems of the site and only then promotion begins.