You want to increase revenue per visitor

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A conversion rate is easy to increase by cutting your prices in half. But is that what you want? In most cases not, because you want to increase the revenue per visitor. The average order value, margin, upselling, shipping costs and the conversion rate determine your revenue per visitor. It is therefore important to test all of these things. As Amazon has been doing for years and therefore changes its prices 2.5 million times a day with technology .

A strategy that is effective, because in this way you can arrive at the right proposition. Here too, it applies that you have to keep testing on buy brazil whatsapp number database all fronts, because the world around you and the market are also changing. But especially because there is always profit to be made.

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Behavioral targeting continues to grow
Oddly enough, behavioral targeting is widely used in display advertising , among other things, to attract visitors, but is rarely used on websites. That is precisely where great gains can be made. After all, you already have the visitor, it is of great importance to have them convert. A personalized offer based on the visitor's behavior can play an important role in this.

There are numerous tools in this area. For example, you could show a visitor who enters via the keyword 'cheap TV' not only the cheapest TVs on the landing page, but also on subsequent pages. You do this based on the search intent that he previously provided, because you can use that data very well.