This latest data allows us to understand how many

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users got to the end of the video, at what point they stopped playing, at what point they rewatched it and if there were peaks of interest.

You mentioned the YouTube HHH Framework earlier. What is it and why is it so important for video content strategy?
The HHH framework is a system designed to help content creators improve their performance and focuses on creating a variety of content to attract viewers at different stages of the buying journey to achieve different goals.

Hero videos are essential for attracting list of switzerland whatsapp phone numbers a large audience and creating brand awareness. They are high-quality videos with a strong creative concept, focused on storytelling and valuable entertainment. These videos can highlight a brand’s identity, mission, or new product launches. Due to the resources required for production, Hero videos are usually produced sparingly, on average only a couple of times a year.

Hub videos are designed to educate and inform your audience, establish your authority, and build a loyal community. These videos are the heart of your channel and consist of regular, themed content that delves into specific topics related to your niche. They can include tutorials, how-to guides, explainer videos, expert interviews, or ongoing series. Hub videos are published more frequently, weekly or bi-weekly, to keep your audience engaged and keep them coming back for more content.

Help videos aim to address specific questions and provide practical solutions such as troubleshooting tutorials, product demos or customer testimonials. The production frequency of Help videos can vary depending on the need, focusing on questions or problems that arise among the audience.