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9+ Secret Tips Businesses Use to Increase Website Engagement

Posted: Sun Jan 19, 2025 8:23 am
by udoy120
Harshita Rajoria Harshita Rajoria 7 min to read
Last updated: January 10, 2025
In an age where attention spans are decreasing and humans have a memory similar to that of goldfish, if your content is not interesting enough to keep visitors on your website, you will hardly see sales happening through it. Let’s get this straight: it’s a cycle: more visitors increase engagement, which leads to increased sales.

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Website Engagement: How to Keep a Visitor on Your Website for Longer?
Do you also often find yourself reading something on a website but then abandoning it because it doesn’t catch your attention? Or is there a paid service for further reading, or is there simply the fact that a page simply refuses to load on your mobile phone? Well, whatever the reasons, a business can only monetize if visitors stay on a website for extended periods and take some action there. Here are some effective tips to increase engagement on your business website.

1. Smooth navigation through the website
Online shoppers value a seamless shopping experience. Brands need to ensure their site loads quickly, is easy to navigate, and adapts to all devices without any issues. An optimized website improves user satisfaction, increases conversions, and helps you stay ahead of the competition. Also, consider incorporating touch buttons and swipe gestures to improve the mobile experience.

Smooth website navigation for increased website engagement
Source: RockTechnoLabs

2. Social proof (N)
Social Proof is the psychological ability to trust other kazakhstan phone number library people as part of a larger society and gain validation by doing the same things that are done in the larger society. How does this help businesses?

Well, if a user visits your website and sees proof that many other people have purchased from the same site and posted their reviews there, this builds trust, brand reputation, and even improves conversions. Let's take Tagbox for example here and

It helps you integrate your social feeds (from various social platforms, for example, you can embed a TikTok video in WordPress using a TikTok widget , create a gallery on your website where purchases can be made directly, and allow users to post reviews on the website, thus increasing user engagement.


source: masterblogging.com

3. Persuasive calls to action
Calls to action (CTAs) need to be highly persuasive so that when users visit your website, they feel compelled to purchase your services or products. They are typically placed in the conclusion section of your website, but can also be strategically placed throughout the page to grab attention and encourage immediate action. This could include a prominent CTA button at the top or end of each product or service description. They are often designed to be visually appealing and include clear, compelling language that prompts users to take the desired action. That’s why buttons here take you directly to purchases, free trials, or instant booking sessions.