Within the process, at the management level, we have to be perceived as excellent and make a good impression. This is an enabling element to build and develop an excellent relationship. We are referring to aspects such as the willingness we have to put into the client, showing that we are here to serve, that our role is to help this project, reducing worry and problems in the process. They also have to perceive that we understand the main parameters and objectives of their business and its ecosystem, which will give them comfort, since they will not have to invest their time in explaining their business to us.
We insist, on the other hand, that we should not anticipate any kind belize phone number list solution at this time. Let them express themselves and listen systematically to their approaches. Finally, we cannot forget the value that we are going to bring to this client, since they will ask us about our differentiation and what we intend to add compared to others in the market.
Creating value
Speaking of value, if we want to achieve a high degree of differentiation, we say that we have to create it three times.
First, when we work on it in the proposal hypothesis process.
We then develop a value proposition that is tailored and personalized to your decisions and needs.
And finally, when we deliver the solution and demonstrate that this benefit is generated.
Long-lasting relationship
Customer loyalty is only achieved by building and nurturing the relationship. And we have to do this from the first contact with the client, whether it is from when we seek information, when we have the first contact meeting, when we work with the different types of interlocutors, until when the client requires it.
We need to systematically seek a high-level, high-impact relationship that makes our client think about us at a strategic level. This is where most opportunities arise to help them develop an important, recurring, long-term project.
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