when it comes to using facebook for your business, it’s different.
having a facebook strategy means you need to better design your way of communicating with people.
a facebook strategy requires a lot of attention, study of the target, habits and activities of the contacts you want to reach on the social network.
to achieve your facebook strategy goals, there are some things you shouldn’t do on the world’s most popular social media platform.
facebook strategy, 8 things to always keep in mind
1. use correct grammar, whatever language you want to communicate in!
grammatical errors can be a weak point in your facebook strategy .
writing grammatically incorrectly does not make you look good.
grammatical errors on a facebook chinese overseas australia phone number data page indicate poor copy control. when you decide to publish without having carefully checked the copy, you risk giving a bad impression to those who read your posts.
tip to improve your facebook strategy : always double-check your text before posting!
more thought, even when writing on mobile, slows down the speed of posting but produces fewer errors.
the result will be a page that is pleasant to read and unassailable from an orthographic point of view!
2. always monitor the debate that starts on your page
i hate to tell you this, but if you wanted a bike, now is the time to pedal!
your facebook page necessarily exposes you to small (or large) instances of debate with your followers or among themselves.
before the debate turns into a full-blown flame war , i suggest you always keep your finger on the pulse and stop the discussion before it becomes too late to stem it. and ruin your facebook strategy.
this does not necessarily mean censorship!
tip to improve your facebook strategy : if an interesting debate starts on your page and then turns into a constructive dialogue, or transcends certain tones, your role must always be one of moderation and control.
the point is not to have the last word. but you can't afford to abandon the role of page manager.
sometimes resolving a discussion in the eyes of your fans can be much more effective than an entire facebook advertising campaign!
3. do not use the page to express opinions, views and frustrations with customers.
we often forget it, but facebook strategy goes beyond your screen and keyboard.
an inappropriate comment or post can have huge repercussions on your brand and your webputation .
