The partner took the business and left with nothing
Posted: Mon Jan 20, 2025 9:17 am
As a result, to fix the situation, we had to launch an aggressive marketing campaign - buy backpacks, connect internal marketplace tools, social networks and search. We offered reviews for points to raise the card rating. In general, the lack of a strategy led to the client overloading the warehouse and getting into a big mess.
Think about legal subtleties - the documents must be in order, otherwise one day you can lose everything. Always go to the marketplace and register the store from your own legal entity.
There was a case when two sellers decided to unite, purchased goods and started selling through OZON. Both invested equally in the purchase and promoted the product cards together. The store started to bring in good money. At the same time, from the start, the 1st seller did not think about the possible consequences and agreed to sell from the store of the 2nd seller. After some time, the 2nd simply screwed the 1st. There is no other way to say it. The deceived seller was left out of work and could not prove anything even with the help of lawyers.
I made a mistake in choosing a product and uk consumer email list was barely able to get my money back
It is important to conduct research in the niche - to study the features of the product and the demand for it, as well as how competitors sell. You cannot buy a large batch of goods just because you liked them and you think they will be snapped up. I know that many people buy in China this way. You need to understand what category of goods it is, how they are sold, whether the niche is overheated.
There was such a case - a seller bought a batch of beautiful hats and decided to enter an overheated niche. At this stage, there was no analytics, and this led to the fact that the hats did not go. They were almost not sold at all. Firstly, there were too many competitors and an uncompetitive price, secondly, there were bad photos and poorly filled out product cards.
Think about legal subtleties - the documents must be in order, otherwise one day you can lose everything. Always go to the marketplace and register the store from your own legal entity.
There was a case when two sellers decided to unite, purchased goods and started selling through OZON. Both invested equally in the purchase and promoted the product cards together. The store started to bring in good money. At the same time, from the start, the 1st seller did not think about the possible consequences and agreed to sell from the store of the 2nd seller. After some time, the 2nd simply screwed the 1st. There is no other way to say it. The deceived seller was left out of work and could not prove anything even with the help of lawyers.
I made a mistake in choosing a product and uk consumer email list was barely able to get my money back
It is important to conduct research in the niche - to study the features of the product and the demand for it, as well as how competitors sell. You cannot buy a large batch of goods just because you liked them and you think they will be snapped up. I know that many people buy in China this way. You need to understand what category of goods it is, how they are sold, whether the niche is overheated.
There was such a case - a seller bought a batch of beautiful hats and decided to enter an overheated niche. At this stage, there was no analytics, and this led to the fact that the hats did not go. They were almost not sold at all. Firstly, there were too many competitors and an uncompetitive price, secondly, there were bad photos and poorly filled out product cards.