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How many search engines are there on the Internet and why do we choose Google?

Posted: Mon Jan 20, 2025 10:04 am
by shuklarani621
How many search engines are there ? This is a frequently asked question when we consider positioning ourselves. Is it necessary to position ourselves in different search engines? Is it true that Google absorbs the vast majority of traffic? These are questions that we try to answer in this post.

How many search engines are there on the Internet?
In fact, there are many more than you think. Beyond Google, Bing and Yahoo, there are all kinds of more or less specialized search engines, which still continue to function despite the percentages that Google achieves every day.

There are about 30 active search engines that we could say generate some traffic, or at least enough traffic to be considered useful, however, in most cases, they are very unprofitable in terms of SEO.

If we talk about profitable search engines, there is only one, Google, globally it is the number one 99 acres database engine in the world, but there are some exceptions, as we will see below.

Regional search engines, the exception to Google
There are two major regional search engines that, due to their characteristics, overshadow Google in their respective countries: Baidu and Yandex.

Baidu is the most famous Chinese search engine. It manages to generate 480 million visits per month, a more than respectable number, since Baidu is the leading search engine for a potential market of 1.5 billion Chinese.

The same is true for Yandex, a Russian search engine that many Russians use on a daily basis. With 30,000,000 visitors per month, it is the most used search engine in Russia.

Other popularly used search engines
If we move away from the classic definition of search engine, there are other search engines on the Internet used by millions of people every day, the most popular being the YouTube, Facebook and Instagram search engines.

In general, social media search engines generate a lot of traffic and can be considered search engines as such. In fact, many companies are specialized in SEO on these platforms, especially on YouTube.

Why do SEO on Google
Knowing how many search engines there are on the Internet can be very helpful, however, when it comes to profitability, Google is unbeatable.

In Spain, Google absorbs up to 90% of daily traffic, making the American search engine the main advertising platform on the Internet, including SEO and SEM. At yoSEO Marketing we are experts in SEO positioning on Google. If you want to be present in the main search engine in the world, contact us.