Most often, clients contact us with the following requests:
“We want a website like our competitors”;
"We want it to be beautiful";
"We want the website to be made quickly and inexpensively."
SEO on time or SEO during website development - image
Nowadays, almost every entrepreneur has experience in creating a website. If earlier it was enough to order development, choose a domain and hosting, write a couple of articles and do business online, now new opportunities require a thorough approach. In addition to working with technical parameters, you should ask yourself three questions student phone number list before development:
What is the purpose of a website and what tasks is it intended to solve from a business point of view?
What are the steps to prepare for promotion that will be done during the development process (internal optimization)?
Will the resource be of interest to your visitors and potential clients?
The website is developed with one single purpose - it should generate profit. Give up the idea that SEO specialists should be involved after the website is developed. The reason for this common misconception is that most companies are either engaged in development or promotion, but they do not have a comprehensive approach to solving the problem. Involving an SEO team at the stage of development and drawing up technical specifications will help with long-term planning of your business and save a lot of money and effort.
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Long-term planning =
success in website development + success in making a profit
The team of SEO specialists cares about how to worthily enter the expanses of search engines and get ahead of your competitors. It analyzes the weak points of the resource, directing all efforts to a worthy presentation of the company on the network and meeting the expectations of site visitors. A quality resource encourages purchase and brings long-awaited profit.
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The main tasks that an SEO specialist will solve at this stagewebsite creation:
1 Selecting a promotion strategy and forecasting KPIs
The strategy includes not only a guide to action, but also an analysis of your business, competitors, seasonality and many other factors that affect profit. Based on this information, you can predict the site's traffic indicators, and therefore the volume of potential sales for the first half of the year. For any business owner, this point plays an important role, because it is about planning expenses and income.
2 Development of the website structure
It is important to listen to the advice of optimizers at the stage of creating your web resource. Developing the structure of the site based on optimization requirements and usability recommendations is the most time-consuming and labor-intensive part, which will have a positive effect after the site appears in search engines.
3 Collection of semantic core
Based on the structure of the site, the optimizer collects a semantic core - the so-called set of search words, their morphological forms and phrases that accurately characterize your activity, the product or service you sell.Collection of semanticsat the stage of creating a website will significantly speed up the promotion of your business on the network, because the target audience comes by the right keys. Based on the collected semantics at the stage of website development, texts will already be written. After the website appears on the network, it is instantly indexed by search engines, so it should immediately have unique content and optimized categories.
4. Creating a content plan
One of the most important factors in promotion is quality,unique texts, and not copied for the hundredth time from one site to another. This is from the point of view of promotion. And another important point is the semantic load. Based on what is written on your site, clients will understand whether they should trust you with their funds. Preparing texts using the semantic core will allow you to release a product 100% ready for the TOP of search engines at the time of completion of the site development.
5 Technical side
When a website is getting ready to launch, it needs to be checked against the basic SEO requirements that a specialist develops for the development team. Checking and eliminating these errors and inaccuracies gives a quality result inwebsite promoti
