Telephony for startups: how to quickly launch sales on outgoing calls?
Posted: Thu Dec 05, 2024 7:12 am
A franchise as a model for company development can differ greatly from the organization of the main activity, often being a startup within an existing business. Sometimes, launching a franchise requires restructuring many internal processes and changing tools.
This is what happened to our client — a chain of coffee shops in slovenia phone number library Moscow and the Moscow region. Initially, for corporate communications and rare communications with b2c clients, mobile phone numbers, email, and many thematic chats in messengers were used. Relationships with suppliers and other "operating system" were recorded in the EDI system and regular Excel tables.
With the entry into the b2b market, the company organized a franchise sales department and implemented a CRM system. After that, it became clear that it was time to modernize the telephony so that managers would not lose calls when entering information into the client system manually and there would be an opportunity to control negotiations.
Customer request and MCN Telecom solution
The main requirements for telephony were as follows:
Call recording function and easy integration with CRM system
Ability to quickly connect remote employees
Minimal costs for equipment and connection setup in a few working days
We offered to connect a new solution - Telephony for startups, which includes a multi-channel number, Virtual PBX and ready-made integrations with business applications.
Since the company name contains numbers, we advised choosing a beautiful city number containing repetitions of this combination. Such a marketing technique has a positive effect on the company's image and brand recognition.
The number for the sales department was activated in 15 minutes. It took one working day to install the program for making calls on the managers' computers, remotely connect all subscribers to the cloud Virtual PBX and integrate it with the CRM system.
Since the tariff plan for the PBX "All Inclusive" was selected, there was no need to separately activate the Call Recording function, since it is already included in the tariff plan. In order to store conversation records, the customer purchased additional disk space.
Results
As planned, the sales department was able to fully start using IP telephony within two working days. There was no need to purchase equipment separately; the softphone was installed on work laptops.
Thanks to integration with the CRM system, managers did not have to separately learn how to work with a softphone, since all calls are made directly from the interface of the client accounting program.
Conversations are recorded automatically, all conversations are saved in the CRM system. The department manager only needs to filter contacts by employees to selectively listen to calls. Based on the analysis of dialogues, it is planned to improve scripts and conduct training sessions.
The company was pleased with the rapid implementation of the Telephony for Startups
This is what happened to our client — a chain of coffee shops in slovenia phone number library Moscow and the Moscow region. Initially, for corporate communications and rare communications with b2c clients, mobile phone numbers, email, and many thematic chats in messengers were used. Relationships with suppliers and other "operating system" were recorded in the EDI system and regular Excel tables.
With the entry into the b2b market, the company organized a franchise sales department and implemented a CRM system. After that, it became clear that it was time to modernize the telephony so that managers would not lose calls when entering information into the client system manually and there would be an opportunity to control negotiations.
Customer request and MCN Telecom solution
The main requirements for telephony were as follows:
Call recording function and easy integration with CRM system
Ability to quickly connect remote employees
Minimal costs for equipment and connection setup in a few working days
We offered to connect a new solution - Telephony for startups, which includes a multi-channel number, Virtual PBX and ready-made integrations with business applications.
Since the company name contains numbers, we advised choosing a beautiful city number containing repetitions of this combination. Such a marketing technique has a positive effect on the company's image and brand recognition.
The number for the sales department was activated in 15 minutes. It took one working day to install the program for making calls on the managers' computers, remotely connect all subscribers to the cloud Virtual PBX and integrate it with the CRM system.
Since the tariff plan for the PBX "All Inclusive" was selected, there was no need to separately activate the Call Recording function, since it is already included in the tariff plan. In order to store conversation records, the customer purchased additional disk space.
Results
As planned, the sales department was able to fully start using IP telephony within two working days. There was no need to purchase equipment separately; the softphone was installed on work laptops.
Thanks to integration with the CRM system, managers did not have to separately learn how to work with a softphone, since all calls are made directly from the interface of the client accounting program.
Conversations are recorded automatically, all conversations are saved in the CRM system. The department manager only needs to filter contacts by employees to selectively listen to calls. Based on the analysis of dialogues, it is planned to improve scripts and conduct training sessions.
The company was pleased with the rapid implementation of the Telephony for Startups