Getting reviews is an essential part of running an online business, as users increasingly rely on them when making purchasing decisions.
In this article, you'll learn why you should care about reviews, how to ask for them, and how to respond to them properly.
Why should you care about reviews on your website?
Remember, you should respond to every review that comes in, regardless of whether it’s positive or not. This shows search engines and users that you’re active and trying to reach your customers, which is a strong ranking signal.
You can't stand idly by and not respond to customer reviews. Review them as they come in and respond to them using the tools available to you. This will make it easier than ever to review your reviews.
So if you want to gain trust among your potential customers and stand on the podium of search results, take care of your reviews.
How to properly respond to positive and negative feedback?
Certainly, every website owner wants to receive country code +49, germany phone numbers a positive review, because it shows others that the company is trustworthy. However, there can also be those unwanted negative customer reviews on the website. Receiving them can make you sad. However, remember that everyone has received such a review at some point, so you should not despair immediately. It may turn out that they are generated by persistent competition!
Be sure to respond appropriately to both types of reviews you receive. Below are some tips for you:
Responding to positive feedback
When you receive a positive review about your business, you don’t have to go through much trouble to respond to this type of comment. Replies to positive reviews should be upbeat, and it’s a good idea to include keywords related to your business and your location (of course, only if the response requires this information – remember, don’t force it!). Simply thank them for the feedback. You can respond in the following ways:
Sample opinion and response - Google business card group-icea
Source: Google business card reviews Grupa-iCEA
"Thank you for your feedback. We are glad you are happy with your website SEO optimization , now you can enjoy the benefits of your website!"
Responding to negative feedback
This type of review is where it gets a little tricky. When you get a negative review, the most important thing is to respond to it in a way that will help you get out of it. Remember, potential customers are more likely to forgive a bad review that the company responded to by fixing the problem than one that was left unanswered. When responding to negative user reviews, follow this pattern:
Thank a customer for their review;
Apologize for the mistake and show that you understand his opinion;
Attempt to repair the damage that has occurred;
Encourage your customer to contact you directly.
It’s important to remove all negativity from your responses and make sure they don’t sound like mere excuses or accusations. Negative reviews can be a powerful tool to show potential customers that something is wrong and you’re aware of it. As such, you should quickly clarify the issue so that other users will see that you’re trustworthy.
How to properly ask for feedback?
Sometimes asking for feedback on a service or product can be overwhelming for customers. However, some of them will definitely take advantage of this opportunity. Remember that the number of requests you send matters, as it increases the chances of receiving the desired reviews on your company page.
It's worth personalizing your request. This way, you'll encourage the recipient to leave a review. Addressing the customer directly shows that you put more effort into your message. You'll see that it really works!
It's important to make it as easy as possible for customers to leave reviews on your site, because most often everyone wants to do it quickly, without having to answer long and exhaustive questions.
Summary
We hope that now you know why reviews about a company are so important. Remember to respond to all reviews left by customers, this is the only way to show your professionalism.
Google reviews have a positive impact on your website because users unknowingly leave keywords in them that are helpful in positioning the page . So think about it if you plan to be number one in your industry!
