Optimizing Advertising Expenditure
Posted: Wed Dec 11, 2024 5:22 am
Today, artificial intelligence is no longer a cutting-edge technology that is difficult to reach, but has become an increasingly popular mainstream technology in the field of digital marketing. From start-ups to large enterprises, more and more organizations are turning to artificial intelligence digital marketing tools to improve advertising strategies and decision-making quality. A recent study pointed out that 51% of marketers have begun to use artificial intelligence , and another 27% are preparing to incorporate this technology into their digital marketing strategies.
For companies that have not yet made relevant list of austria whatsapp phone numbers investments, practical obstacles are the main factor that makes them hesitate. A survey by management consulting firm McKinsey shows that the problems faced by such companies are nothing more than insufficient internal digitalization and a lack of professional talents to promote related businesses . In addition, a lack of knowledge about artificial intelligence and its applications is also the reason why some companies have been slow to introduce this technology.
In fact, the application potential of artificial intelligence in the field of digital marketing is very diverse, but the key lies in which aspects companies should start from. Here are six popular applications that are highly feasible and can help increase the long-term value of your business.
The existence of advertising effectiveness depends on whether the profit earned by the company through advertising is higher than the expenditure. Therefore, while working to improve marketing activities, companies must analyze the value of individual customers to avoid investing in acquisition costs that are higher than the revenue contribution that the customers themselves can bring. Artificial intelligence technologies
For companies that have not yet made relevant list of austria whatsapp phone numbers investments, practical obstacles are the main factor that makes them hesitate. A survey by management consulting firm McKinsey shows that the problems faced by such companies are nothing more than insufficient internal digitalization and a lack of professional talents to promote related businesses . In addition, a lack of knowledge about artificial intelligence and its applications is also the reason why some companies have been slow to introduce this technology.
In fact, the application potential of artificial intelligence in the field of digital marketing is very diverse, but the key lies in which aspects companies should start from. Here are six popular applications that are highly feasible and can help increase the long-term value of your business.
The existence of advertising effectiveness depends on whether the profit earned by the company through advertising is higher than the expenditure. Therefore, while working to improve marketing activities, companies must analyze the value of individual customers to avoid investing in acquisition costs that are higher than the revenue contribution that the customers themselves can bring. Artificial intelligence technologies