Why video marketing will be key in 2017
Posted: Thu Dec 12, 2024 10:39 am
Video marketing is a trend, as audiovisual content is increasingly gaining strength in any company's marketing strategies, capturing the user's attention. This need for users to listen to and view any content wherever and whenever they want makes video marketing one of the digital marketing trends for 2017. In this post we are going to analyze the advantages of video marketing and why it is going to be key in this year that has just begun.
What is video marketing?
The first thing we need to know is what video marketing is. It is a brazil phone number library tool to promote a company's products or services based on video over the Internet.
It is important to note that it is not just about making a video for your clients to watch, but rather it is part of a strategic plan to pursue a clear objective that calls for action.
Advantages of video marketing
Improves search engine positioning . The importance of video has become a necessary element to position and attract users, since it has a greater chance of attracting attention . In addition, a video on Google can be positioned independently of your website, either through YouTube or Google itself.
It is a way to differentiate yourself from the competition . Video helps your company communicate more in less time , because explaining it in a more visual way makes it easier for the user to remember it.
Increase the conversion rate . Having a video marketing strategy provides more information to the company and generates more interest in users.
Improve engagement . Video is one of the most prominent strategies on social media, where it serves an informative, educational and entertainment function, with original content that stands out from other strategies.
What is video marketing?
The first thing we need to know is what video marketing is. It is a brazil phone number library tool to promote a company's products or services based on video over the Internet.
It is important to note that it is not just about making a video for your clients to watch, but rather it is part of a strategic plan to pursue a clear objective that calls for action.
Advantages of video marketing
Improves search engine positioning . The importance of video has become a necessary element to position and attract users, since it has a greater chance of attracting attention . In addition, a video on Google can be positioned independently of your website, either through YouTube or Google itself.
It is a way to differentiate yourself from the competition . Video helps your company communicate more in less time , because explaining it in a more visual way makes it easier for the user to remember it.
Increase the conversion rate . Having a video marketing strategy provides more information to the company and generates more interest in users.
Improve engagement . Video is one of the most prominent strategies on social media, where it serves an informative, educational and entertainment function, with original content that stands out from other strategies.